Monday, June 15, 2009

Roy Rogers Rides Again!

Roy Rogers & Dale EvansImage by Alan Light via Flickr

Good news for all of you old time cowboy and western friends. According to Variety.Com, Roy Rogers' iconic presence may be riding back onto the bigscreen in a planned film trilogy to be launched by financier/producer 821 Entertainment.

The Roy Rogers Family Entertainment Corportation has partnered with 821 Entertainment to launch a "King of the Cowboys" film trilogy as well as animated TV, interactive game and merchandising efforts.

The CEO of 821 Entertainment Group says that the planned film trilogy will "not be a biopic, and will not be a traditional Western, but rather a family fantasy adventure. Roy Rogers, Dale Evans and Trigger are quintessential figures of America, and we will introduce this franchise to a new audience while capitalizing on the millions of Roy Rogers fans worldwide."



The top Western box office star from 1943-1954, Rogers made more than 88 films with Evans and Trigger; produced and starred in 100 episodes of his own TV show; and appeared on more than 400 licensed items, with 120 million comic books sold.

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